AMERICA'S COACH IS COMING TO YOUR CITY IN 2027
One powerful day with Coach Micheal Burt.
Re-activate your Prey Drive. Find your Big Table. Walk out with a plan that actually moves.
AMERICA'S COACH IS COMING TO YOUR CITY
THE
GREATNESS
TOUR
2 O 2 7
One powerful day with Coach Micheal Burt.
Re-activate your Prey Drive. Find your Big Table. Walk out with a plan that actually moves.
TIME TO BE ACTIVATED
You're not stuck because you're not working hard enough.
You're stuck because the clarity isn't there.
You know you're built for more. You can feel it. But somewhere between the hustle and the noise, the next move got blurry.
That's exactly why Coach Burt built this tour.
One day. One room. The most actionable content he's produced in 35 years pulled straight from 24 books, his Wall Street Journal bestseller Flip The Switch, and his newest release, Screw Your Why.
This is your activation.
TIME TO BE ACTIVATED
You're not stuck because you're not working hard enough.
You're stuck because the clarity isn't there.
You know you're built for more. You can feel it. But somewhere between the hustle and the noise, the next move got blurry.
That's exactly why Coach Burt built this tour.
One day. One room. The most actionable content he's produced in 35 years pulled straight from 24 books, his Wall Street Journal bestseller Flip The Switch, and his newest release, Screw Your Why.
This is your activation.
Amateurs wait for motivation. Pros create momentum.
-COACH MICHEAL BURT
Amateurs wait for motivation. Pros create momentum.
-COACH MICHEAL BURT
THE 2O27 TOUR
CITIES COMING SOON
THE 2O27 TOUR
CITIES COMING SOON
the work
ONE DAY. TOTAL CLARITY.
WHAT COACH WILL COVER
Identify your primary skill the thing you do better than almost anyone
Pinpoint the exact problem you're built to solve
Build the right vehicle for your next level
Re-activate your Prey Drive the relentless pursuit that's been dormant
Define your Big Table and map the path to get there
WHAT YOU'LL WALK AWAY WITH
MOTIVATED
activated
Energized
focused
Energized
the work
ONE DAY. TOTAL CLARITY.
WHAT COACH WILL COVER
Identify your primary skill the thing you do better than almost anyone
Pinpoint the exact problem you're built to solve
Build the right vehicle for your next level
Re-activate your Prey Drive the relentless pursuit that's been dormant
Define your Big Table and map the path to get there
WHAT YOU'LL WALK AWAY WITH
MOTIVATED
Energized
activated
focused
COMMITTED TO A BIGGER FUTURE
Stop running hard in the wrong direction.
One day with Coach Burt.
Total clarity on your skill, your vehicle, your Big Table.
Stop running hard in the wrong direction.
One day with Coach Burt.
Total clarity on your skill, your vehicle, your Big Table.
AMERICA'S COACH
COACH MICHEAL BURT
35 YEARS. 24 BOOKS. ONE MISSION.
Coach Micheal Burt is the founder of The Greatness Factory, one of the fastest-growing business development ecosystems in the country. His Wall Street Journal bestseller Flip The Switch and newest release Screw Your Why form the backbone of everything you'll do on tour.
Endorsed by Grant Cardone.
Praised by Ed Mylett.
Trusted by Tim Grover.
This is the coach coaches call.
24
BOOKS
PUBLISHED
35+
YEARS
COACHING
wsj
BESTSELLER
#1
GREATNESS
FACTORY
AMERICA'S COACH
COACH MICHEAL BURT
35 YEARS. 24 BOOKS. ONE MISSION.
Coach Micheal Burt is the founder of The Greatness Factory one of the fastest-growing business development ecosystems in the country. His Wall Street Journal bestseller Flip The Switch and newest release Screw Your Why form the backbone of everything you'll do on tour.
Endorsed by Grant Cardone.
Praised by Ed Mylett.
Trusted by Tim Grover.
This is the coach coaches call.
24
BOOKS
PUBLISHED
35+
YEARS
COACHING
wsj
BESTSELLER
#1
GREATNESS
FACTORY
WHAT THEY'RE SAYING
THE COACH COACHES CALL
Micheal Burt is the real deal when it comes to coaches. He will teach you how to build, grow, scale, and get major spikes in your business like no other.
Grant Cardone
Creator of the 10X Rule
Very few in the world are as qualified as Coach Micheal Burt to activate the Prey Drive in people to pursue their potential. Coach Burt is the rising star to watch.
Ed Mylett
Peak Performance Expert
Micheal Burt is the real deal when it comes to coaches. He will teach you how to build, grow, scale, and get major spikes in your business like no other.
Grant Cardone
Creator of the 10X Rule
Micheal Burt is the real deal when it comes to coaches. He will teach you how to build, grow, scale, and get major spikes in your business like no other.
Tim Grover
NYT Bestselling Author, Relentless & Winning
Very few in the world are as qualified as Coach Micheal Burt to activate the Prey Drive in people to pursue their potential. Coach Burt is the rising star to watch.
Ed Mylett
Peak Performance Expert
Nobody in the world packages and delivers coaching content better than Coach Burt. He's spent his lifetime studying and breaking down concepts.
Brad Lea
Coach Burt is the BEST when it comes to activating the Prey Drive in people.
Tim Grover
NYT Bestselling Author, Relentless & Winning
Nobody in the world packages and delivers coaching content better than Coach Burt. He's spent his lifetime studying and breaking down concepts.
Brad Lea
THE INVESTMENT
GENERAL ADMISSION
EARLY BIRD REGISTRATION
EXACT VENUE WILL BE SHARED SOON
$297
per person
time
1O AM – 2 PM
format
Full-Day Intensive
lunch
1-Hour Break (Own)
Add your name to be first in line.
BRING YOUR TEAM.
GET ALIGNED.
COME ALIVE.
Group rates available. Contact us for team pricing and reserved seating.
© 2026 All Rights Reserved. The Greatness Factory
This experience is designed to challenge thinking, expand perspective, and support intentional growth.
Outcomes are shaped by commitment, execution, and environment not chance.
